Brand Message & Anthem Videos

Your story, told in a way that builds trust on contact

A brand message video (2-3 minutes) tells the full story of who you are and why you matter. A brand anthem (60-90 seconds) delivers the emotional punch of that story in a format built for social. Many clients use both.

Tell Us About Your Project See Our Work

What Is a Brand Message Video?

Your story, told in a way that builds trust on contact

A brand message video is a 2-3 minute video (occasionally up to 4) that tells the story of your business – who you are, who you serve, what makes you different, and why it matters. It is not a product demo and it is not a testimonial. It is the answer to the question every visitor to your website is subconsciously asking: Can I trust these people?

Done right, it turns a cold website visitor into someone who thinks these are the people I want to work with – before they have ever had a conversation with you.

We also produce Brand Anthem Videos - a 60-90 second, high-energy distillation of your brand story. Think of it as the abridged version: punchy, emotional, built for social media and quick attention. Many clients use both - the full brand message video on their website, and the anthem version for social. Ask us about both

See Examples

Brand message videos we have produced

Every brand video is unique – here are a couple of examples of how we have helped businesses tell their story. More in our full portfolio.

[Client Name] - Brand Message Video

[Industry] - [Location] - Add Vimeo ID above

[Client Name] - Brand Message Video

[Industry] - [Location] - Add Vimeo ID above

See more of our work

What We Deliver

What is included in every brand message video project

Story Development & Talking Points

We work with you to uncover the story worth telling - your origin, your clients' transformation, your values - then develop talking points so the video feels natural, not scripted.

Location & Set Design

We scout and plan your filming environment - office, on-location, or studio - so the visual context supports the story you are telling.

Cinematic Production

Professional cameras, lighting, and sound - plus on-set direction to help you come across naturally and confidently.

B-Roll Coverage

Rich supporting footage that brings the narrative to life visually - your team in action, your environment, your clients, your process.

Expert Post-Production

Color grading, sound design, music licensing, and collaborative revision rounds until you are genuinely proud of the result.

Multi-Format Delivery

Main video plus social-format cuts (16:9, vertical, square) so you can use it everywhere - homepage, LinkedIn, Instagram, email, sales decks.

What Makes One Work

The difference between a brand video that converts and one that does not

It feels like real people, not a corporate production - authenticity consistently outperforms polish

It leads with the viewer's problem, not your company's history - empathy before credentials

It shows the humans behind the business - real faces build trust that stock footage never can

It ends with a clear, specific call to action - a defined next step, not a vague "contact us"

It is placed where people will actually see it - above the fold on the homepage, in email signatures, on LinkedIn

Client Feedback

What clients say after their brand message video

★ ★ ★ ★ ★

"We had been in business for years and never had a video that actually captured who we are. The brand message video Chaze Films produced has become our most effective sales tool - people come to calls already feeling like they know us."

Alexandra M.

Executive Director, Nonprofit

Common Questions

Brand message video FAQs

How long should a brand message video be?

We typically produce brand message videos in the 2-3 minute range, occasionally up to 4 minutes for more complex stories. For a shorter, punchy version built for social, we also produce Brand Anthem Videos at around 60-90 seconds. Many clients use both - ask us about the difference.

What is a Brand Anthem Video?

A Brand Anthem Video is a shorter, higher-energy distillation of your brand story - typically 60-90 seconds. Where a brand message video tells the full story with depth and nuance, the anthem version is punchy and built for quick attention on social media. They work well together: brand message on your website, anthem for social and ads.

What if I am nervous on camera?

That is one of the most common things we hear - and one of the things we are best at addressing. We create a relaxed, low-pressure environment and prepare you with talking points before shoot day. Our clients consistently say shoot day was nothing like they expected, in the best way.

Do you write the script for us?

We develop talking points collaboratively - most brand videos work better when they feel conversational rather than word-for-word scripted. We will work with you to make sure the messaging is sharp and you feel confident before the camera rolls.

What Clients Say

"The Chaze Films team made everything so easy - from the initial call to final delivery. They made us comfortable on camera and the result exceeded every expectation."

Kelly L.

Business Owner