A brand message video (2-3 minutes) tells the full story of who you are and why you matter. A brand anthem (60-90 seconds) delivers the emotional punch of that story in a format built for social. Many clients use both.
What Is a Brand Message Video?
A brand message video is a 2-3 minute video (occasionally up to 4) that tells the story of your business, who you are, who you serve, what makes you different, and why it matters. It is not a product demo and it is not a testimonial. It is the answer to the question every visitor to your website is subconsciously asking: Can I trust these people and are they a good fit for me?
Done right, it turns a cold website visitor into someone who thinks these are the people I want to work with, before they even contact you.
We also produce Brand Anthem Videos - a 60-90 second, high-energy distillation of your brand story. Think of it as the abridged version: punchy, emotional, built for social media and quick attention. Many clients use both, the full brand message video on their website, and the anthem version for social or to run ads with. Ask us about both!
See Examples
Every brand video is unique, here are a couple of examples of how we have helped businesses tell their story. More in our full portfolio.
Testing Labs - Westfield, MA.
Law Firm - Brookline, MA.
What We Deliver
We work with you to uncover the story worth telling such as your origin, your clients' transformation, your values, your differentiators, then develop talking points so the video feels natural, not scripted.
We scout and plan your filming environment and framing so the visual context supports the story you are telling.
Professional cameras, lighting, and sound, plus on-set direction to help you come across naturally and confidently.
Supporting footage that brings the narrative to life visually with your team in action, your environment, your clients, your process.
Storytelling, color grading, sound design, music licensing, and collaborative revision rounds until you are genuinely proud of the result and it represents your brand.
Main video plus social-format cuts (16:9, vertical, square) so you can use it everywhere such as your website, LinkedIn, Instagram, email, sales decks.
What Makes One Work
Client Feedback
"They were very professional, easy to work with, and we couldn't be happier with the results. They really are video strategists and was so helpful with planning the whole project to meet our goals with the video, not just filming and editing. We'd definitely work with him and his team again."
Common Questions
Book a free, no-commitment intro call to talk through your project.
Book a Free Intro Call See Our Work FirstCompanies We've Worked With
Tell us about your project and let us explore what is possible together.